Swimbaits are among the most effective and versatile artificial lures for bass fishing. With a wide variety of shapes, sizes, colors, and weights, there’s a swimbait that can be used to catch bass in ...

Although swimbaits have been around for nearly 40 years, it’s fair to say that their popularity has reached an all-time high. The trend should come as no surprise: Americans obsess over catching huge ...

Some seasons sneak up on you. You look back at the baits you leaned on, and you realize you... The post Lures you should be ...

After seeing the lifelike action of the Rose Kuli Multi-Jointed Swimbait on a Facebook test video, I decided to investigate the lure a little more. I’d never heard of Rose Kuli — a company that ...

Fisherman are always looking for that right lure, the one that will help them land the fish of a lifetime. During the past year or so, that urge has suddenly gotten more expensive with the sale of new ...