The study urges sports brands to redesign women's running shoes, ending the traditional 'shrink it and pink it' approach.

The study uncovers how men's shoe designs fail women runners, urging manufacturers to create footwear that meets their ...

A new scientific study has revealed a shocking reason behind many women's foot pain and injuries during running: most women's ...

Researchers say there is a "critical gap" in the design of running footwear as manufacturers are not taking into account this ...

Sports footwear manufacturers should ditch the "shrink it and pink it" approach to women's running shoes, because it fails to ...