GameSpot may get a commission from retail offers. Many of the experiences in Roblox don’t cost a dime to play, but may have shortcuts or exclusive items available for a few Robux. This is the platform ...

Stop us when this sounds familiar. “Roblox has set a new concurrent player…” Oh, you’ve been shouting “STOP!” since we started? That’s fair enough. Look, as funny as it is, this game has been growing ...

Roblox will begin rewarding creators for persuading players to partake in and return to the metaverse gaming platform. According to the company, two new “Creator Rewards” programs, as well as new ...

Advertising is Roblox’s biggest profitability lever. Older users already make up most of Roblox’s daily active users, and retaining them as they spend more could dramatically improve monetization.